Track 5: Building capacity for health promotion
7th Global Conference on Health Promotion: track themes
Sustained health promotion requires institutionalizing it. This means ensuring that health promotion is integrated into the building blocks of financial and human resource planning, knowledge management, partnership building, and capacity for effective implementation.
This process requires leadership that understands the interconnectedness of causes, can strike strategic relationships across sectors, can advocate and mobilize sustained financing and catalyse systemic change in health related policies and infrastructure needed to be built. It entails having wide knowledge complemented by a repertoire of personal attributes.
There is strong need to build leadership capacity to lead the process of institutionalizing health promotion. Countries differ widely in their capacity for health promotion and this needs to be addressed in most developing countries.
Identifying competencies, developing curriculum and strengthening capacity for training for health promotion leadership in countries is an urgent need. It involves generation of innovative ideas on sustainable financing for health promotion such as allocation of a percentage of taxation on tobacco and alcohol for the creation of a health promotion foundation.
This track will address the issues involved in mainstreaming efforts to build leadership capacity in more countries of the world. It will highlight the evidence that countries with higher levels of health promotion capacity also achieve higher levels of development, as indicated by Human Development Index. It will explore how efforts to build leadership, secure sustainable financing, develop knowledge and skills for intersectoral collaboration and effective delivery, can be expanded to achieve a critical mass of capacity for health promotion across countries.
Health promotion leadership development program (PROLEAD)
1. WHO, 2009, Mainstreaming Health Promotion, draft of technical document in development for the Global Conference on Health Promotion
2. Prolead: www.prolead.org