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Media Advisory N° 16
16 November 2001

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INTERNATIONAL SPORTS STARS, FIFA, IOC, FIA AND CDC JOIN WHO TO LAUNCH TOBACCO FREE SPORTS AS GOVERNMENTS MEET TO NEGOTIATE TOBACCO TREATY

The World Health Organization is teaming up with leading sports organizations and international athletes to launch a global campaign for Tobacco Free Sports (TFS). The launch comes as 191 governments meet in Geneva to negotiate an international treaty on tobacco control that seeks strong global advertising controls.

Tobacco is a communicated disease – communicated through advertising and sponsorship. The most pernicious form of this marketing pitch is to be found in stadia and sports arenas worldwide. Tobacco companies spend billions every year in using sports to promote their deadly products. They claim they do not target youth, but in practice ensure that tobacco sponsorship and advertising flourish at events that are attractive to youth. WHO and a wide array of partners hope to clean sports of all forms of tobacco—tobacco consumption and exposure to second-hand smoke, as well as tobacco advertising, promotion and marketing.

WHAT: Launch of Tobacco Free Sports campaign
WHO: Dr Gro Harlem Brundtland, Director-General of WHO
WHEN:  Thursday, 22 November from 12h00-13h00
WHERE:

Salle 2, International Conference Centre, Geneva (CICG), 15, rue de Varembé, 1211 Genève 20.

The United States Centers for Disease Control and Prevention (CDC), International Olympic Committee (IOC), Federation Internationale de Football Association (FIFA) and Federation Internationale De L’Automobile Association (FIA) will be joining WHO in the launch of Tobacco Free Sports. International athletes who will be present include:

  • Mr Johann Koss, Norwegian 4-time Olympic gold medalist in speedskating and Chairman of Olympic Aid;
  • Mr Roger Milla, Cameroon Football Star;
  • Ms Muffy Davis, U.S. Disabled Ski Team and Paralympic bronze medalist;
  • Ms Almira Skripchenko-Lautier, Moldovian Chess Olympic Team and World Chess Champion;
  • Mr Giuseppe Abbagnale, Italian 5-time Rowing World Champion and 2-time Olympic gold medalist;
  • Mr Michael Laudrup, Danish Football Star.

The TFS campaign will complement actions taken by countries around the world to protect people from tobacco-related disease and death. The launch coincides with the third round of negotiations on the Framework Convention on Tobacco Control (FCTC) by WHO’s Member States. When negotiated and ratified, the FCTC will be the first legally enforcable international treaty on tobacco control and will address issues such as advertising, taxation, smuggling, cessation and research.

REGISTRATION

The third session of the Intergovernmental Negotiating Body (INB3) will be held at the International Conference Centre, Geneva (CICG) in Conference Room 1. It will open at 09:30 on Thursday, 22 November 2001, and will close no later than Wednesday, 28 November 2001. Meetings will continue throughout the weekend.

The Opening Plenary in Room 1 and the launch of Tobacco Free Sports in Salle 2, both on 22 November, are open to the media. Cameras for the Opening Session will have to be set up at least 15 minutes before the meeting starts and will have to be confined to the designated area only. Should any additional press conferences be scheduled they will be announced at the CICG as the meeting progresses. All Working Group meetings by Member States will be closed.

Media with a valid United Nations Press accreditation can attend events open to the media without registering as long as they display their Palais badges on the premises of the CICG. All other media must register at the CICG under the category of General Public. Please bring a valid form of identification along with your passport. Due to increased security, this registration will be valid on a day-to-day basis only.

Media may register at WHO headquarters (by the entrance to the Executive Board room) on Wednesday, 21 November, or at the reception desk at CICG from Thursday, 22 November. The working hours of the registration desk are:

Wednesday 21 November 08:00-14:00 at WHO headquarters
Thursday 22 November 07:30-18:00 at CICG
Friday to Tuesday 23-27 November 08:30-18:00 at CICG
Wednesday 28 November 08:30-12:30 at CICG


All documents for INB 3 can be consulted at the WHO web site in all six of the UN languages at: http://www.who.int/gb/fctc/inb3/inb3.htmlFor more information please contact: Reshma Prakash at 41-22-7913443, fax 41-22-7914832, email: prakashr@who.int

 

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