Media centre

World No Tobacco Day event

Raising taxes on tobacco: good for health, good for economies

10:00 CET (GMT+02:00) Wednesday 28 May 2014

Join the World Health Organization (WHO) and guests to celebrate World No Tobacco Day.

During this 1-hour online discussion, you will have the opportunity to learn why raising taxes on tobacco is both the most effective and the most cost-effective way of reducing use of tobacco. Our panel of speakers will bring different perspectives on how countries can save millions of lives at little cost by raising taxes on tobacco.

Panel members

  • Dr Douglas Bettcher, Director, Prevention of Noncommunicable Diseases, WHO
  • Dr Ayda Yurekli, Coordinator, Tobacco Control Economics, WHO
  • Mr Jeremias Paul, Undersecretary, Domestic Finance Group and Legislative Liaison, Department of Finance, Government of the Philippines
  • Mr Rohan Greenland, National Director, Government Relations, National Heart Foundation of Australia
  • Ms Avni Sharma, advocate for No More Tobacco in the 21st Century (NMT21C) and member of Youth for Health, India

The interactive format allows participants to send in questions for our speakers during the event.

To join the session, follow the link below:

Information for partipants

The meeting will be broadcast using WebEx Meeting Center, a web collaboration technology. The Webex technology can be used on tablets or personal computers. You need to have a headphone or speaker and internet connection. Participants will be able to watch speakers on their screen and listen to the meeting.

On the day of the meeting

Please try to log-on at least 15 minutes in advance of the WebEx session to allow you to test the connection and audio quality of your computer. The session will be open early to allow for this.

Tips for successful participation

  • For assistance, go to and on the left navigation bar, click “Support”. The support section contains a links for downloads, information resources, and a telephone number to contact.
  • Participants joining the WebEx session with their tablets and smartphones (iOS, Android and BlackBerry) require Cisco WebEx Application to be downloaded and installed prior to the meeting.
  • Personal computer minimum requirements are as follows: Intel Core2 Duo CPU 2.xx GHz, 2GB RAM, JavaScript and Cookies enabled, Java 6.0 or above. MAC Intel processor, 512MB RAM, JavaScript and cookies enabled, plug-ins enabled in Safari, Java 6.0 or above