The Partnership Update - November 2007


Advocacy

Deliver now symbol

A concept note with strategies and opportunities for Deliver Now for Women + Children is being developed and has been shared with the Advocacy Working Group for comments and then the Partnership Board. There has been feedback from some partners, which will help shape and move forward the strategy for Deliver Now with the aim to create the global advocacy drive needed for MDGs 4 & 5.

Country launches

Following the initial launch of Deliver Now for Women and Children, plans for country advocacy campaigns in India and Tanzania are currently being developed. By convening partners from all constituencies at the country level, and bringing them into the process at this early stage of the development phase, it is expected that the impact of the advocacy campaign will be felt at the programmatic level. The campaigns should contribute to current efforts in both countries towards the reduction of maternal, newborn and child mortality.

Both advocacy campaigns will include an important media component on behavioural changes, aligned with the objectives of the advocacy plans. The design and management of these media campaigns in India and Tanzania will be put out for tender by the Secretariat in the next few weeks.

Advocacy Working Group (AWG)

The Advocacy Working Group met in London on 17 October, taking advantage of the fact that most of the members were attending Women Deliver. We were hosted by Save the Children UK. There was an update on the work done since the Tanzanian forum, and recent developments such as the launch of the Global Campaign for the Health MDGs and the launch of the advocacy drive for MDGs 4 & 5: Deliver Now for Women + Children. The group discussed the draft of the added value Partnership workplan, with Partners contributing their own activities which add value to the Partnership effort. The group is to hold another meeting at the end of January in Geneva, to consolidate advocacy activities including Deliver Now.

On-line discussion groups

There are two on-line discussion groups related to Advocacy and Communications:

  • Advocacy Working Group Community (AWG Community) -- If you are the Advocacy Focal Point for your organization and want to join the AWG discussions, please send an email request to Marta Seoane: seoanem@who.int.
  • Partnership Communications Network (PCN) -- Media and communication focal points from partners are invited to join the special E-forum - PCN, dedicated to inform and involve communications colleagues regarding ongoing and upcoming news events within the Partnership. To join, please write to Tunga Namjilsuren: namjilsurent@who.int.
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