Tobacco Free Initiative (TFI)

Marketing

Latest publication

  • Smoke-free movies: from evidence to action - second edition
    WHO releases the second edition of the smoke-free movies report. It underlines the fact that, in some countries, many of the youth-rated films that contain tobacco imagery are the recipients of significant government production subsidies.

2009

  • Smoke-free movies: from evidence to action - first edition
    The report recommends that all future movies with scenes of smoking should be given an adult rating, with the possible exception of movies that reflect the dangers of tobacco use or that depict smoking by a historical figure who smoked.
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