Every year, World Health Day is celebrated on 7 April to mark the anniversary of the founding of the World Health Organization (WHO) in 1948. World Health Day is a global campaign, inviting everyone – from global leaders to the public in all countries – to focus on a single health challenge with global impact. Focusing on new and emerging health issues, World Health Day provides an opportunity to start collective action to protect people's health and well-being. It is an opportunity to engage in finding solutions that benefit us all.
"Good health adds life to years"
The topic of World Health Day in 2012 is Ageing and Health with the theme "Good health adds life to years". The focus is how good health throughout life can help older men and women lead full and productive lives and be a resource for their families and communities. Ageing concerns each and every one of us – whether young or old, male or female, rich or poor – no matter where we live.
This Toolkit will help you plan activities to celebrate World Health Day in 2012. It includes the following materials:
- information on ageing and health, including population trends;
- key messages and calls to action;
- ideas for planning and implementing events and campaigns;
- a list of communications materials you can use;
- tips on how to effectively engage audiences through social and traditional media; and
- contacts for technical and communications support.
Anyone who wishes to organize World Health Day events or activities is welcome to use the Toolkit and its materials. Our partners include governments, members of the WHO Global Network of Age-friendly Cities and Communities, and non-member cities and communities who wish to become age-friendly. Individuals, academia, professional and older people's associations, civil society and private sector organizations may also find inspiration for action on ageing and health.