BEGIN:VCALENDAR VERSION:2.0 METHOD:PUBLISH PRODID:-//Telerik Inc.//Sitefinity CMS 15.2//EN BEGIN:VEVENT DESCRIPTION:31 May 2022WHO and public health champions around the world are marking World No Tobacco Day (WNTD) this year by focusing on the many way s in which tobacco threatens the environment we live in.The 2022 global ca mpaign aims to raise public awareness about the environmental impact of th e entire tobacco cycle\, from its cultivation\, production and distributio n to the toxic waste it generates. The campaign will also aim to expose th e tobacco industry&rsquo\;s\n effort to greenwash its reputation and to make its products more appealing by marketing them as environmentally fri endly.Tobacco use damaging at every stageFrom start to finish\, the tobacc o life cycle is an overwhelmingly polluting and damaging process. Air poll ution caused by smoking springs to mind\, but damage occurs across the ent ire supply chain\, and is much more complex.Across the globe around 3.5 mi llion hectares of land are destroyed to grow tobacco each year. Growing to bacco also contributes to the deforestation of 200 000 hectares a year and soil degradation.Tobacco production depletes the planet of water\, fossil fuel and metal resources.Globalization of the tobacco supply chain and sa les means the tobacco industry relies heavily on resource-intensive modes of transport.4.5 trillion cigarette butts are not disposed of properly eve ry year across the globe\, generating 1.69 billion pounds of toxic waste a nd releasing thousands of chemicals into the air\, water and soil.Stronger policies neededConsumers have become more environmentally conscious and t hey are choosing more sustainable products. The tobacco corporations\, amo ng others\, have made environmental sustainability an integral pillar of t heir corporate social responsibility (CSR) strategies\n and adopted sev eral greenwashing practices. These include beach clean-ups and marketing n ew products as eco-friendly to divert public attention away from their own environmentally damaging actions.The WNTD 2022 campaign calls on governme nts and policy-makers to step up legislation\, including implementing and strengthening existing schemes to make producers responsible for the envir onmental and economic costs of dealing with tobacco waste products.\n W HO also recommends that countries fully ban tobacco advertising\, promotio n and sponsorship\, including advertising CSR programmes\, in accordance w ith the Framework Convention on Tobacco Control (WHO FCTC). DTEND;VALUE=DATE:20220601 DTSTAMP:20260405T042047Z DTSTART;VALUE=DATE:20220531 LOCATION: SEQUENCE:0 SUMMARY:World No Tobacco Day 2022: Tobacco’s threat to our environment UID:RFCALITEM639109596475946304 X-ALT-DESC;FMTTYPE=text/html:

31 May 2022

WHO and public health c hampions around the world are marking World No Tobacco Day (WNTD) this yea r by focusing on the many ways in which tobacco threatens the environment we live in.

The 2022 global campaign aims to raise public awareness about the environmental impact of the entire tobacco cycle\, from its cult ivation\, production and distribution to the toxic waste it generates. The campaign will also aim to expose the tobacco industry&rsquo\;s\n effor t to greenwash its reputation and to make its products more appealing by m arketing them as environmentally friendly.

Tobacco use damaging at every stage

From start to finish\, the tobacco life cycle is an ove rwhelmingly polluting and damaging process. Air pollution caused by smokin g springs to mind\, but damage occurs across the entire supply chain\, and is much more complex.

Stronger policies needed

Consumers have beco me more environmentally conscious and they are choosing more sustainable p roducts. The tobacco corporations\, among others\, have made environmental sustainability an integral pillar of their corporate social responsibilit y (CSR) strategies\n and adopted several greenwashing practices. These include beach clean-ups and marketing new products as eco-friendly to dive rt public attention away from their own environmentally damaging actions.< /p>

The WNTD 2022 campaign calls on governments and policy-makers to ste p up legislation\, including implementing and strengthening existing schem es to make producers responsible for the environmental and economic costs of dealing with tobacco waste products.\n WHO also recommends that coun tries fully ban tobacco advertising\, promotion and sponsorship\, includin g advertising CSR programmes\, in accordance with the Framework Convention on Tobacco Control (WHO FCTC).

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