Combatting Ageism
Ageism affects how we think, feel and act towards others and ourselves based on age. It imposes powerful barriers to the development of good policies and programmes for older and younger people, and has profound negative consequences on older adults’ health and well-being.
WHO is working together with key partners on a Global Campaign to Combat Ageism—an initiative supported by WHO's 194 Member States. The Campaign aims to change the narrative around age and ageing and help create a world for all ages.
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Featured publication | 10 October 2023
Connecting generations: planning and implementing interventions for intergenerational contact
This guide, developed for the Global Campaign to Combat Ageism, provides step-by-step guidance for anyone who is using or wishes to use intergenerational practice to combat ageism and to promote understanding and mutual respect among generations.
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