Event highlights
21 February
TAG-BCI and BCI Unit strengthen collaboration for visibility, advocacy and capacity-building initiatives and establish working group on culture
The Technical Advisory Group on Behavioural and Cultural Insights (TAG-BCI) and the BCI Unit at the WHO Regional Office for Europe discussed how to advance the value and contribution of the TAG-BCI to the BCI flagship, with a view to increasing the use of BCI for health in the Region in line with the regional BCI resolution and Member State needs.
The group discussed highlights from the BCI Unit’s work in 2023, including outcomes of the WHO regional meeting on BCI for health (12–14 September 2023) and the status of BCI use in the Region, based on Member States’ reporting and an interview study with BCI focal points. Discussions also highlighted past and future collaboration with TAG-BCI members across priority topic areas, support for in-country projects, and ways in which the TAG-BCI will help to drive them forward.
Two significant outcomes emerged from the discussions. Firstly, the TAG-BCI will be closely involved in enhancing BCI visibility and advocacy, as well as capacity-building, responding directly to the expressed needs of Member States. Secondly, the BCI Unit will establish a dedicated working group on culture in the context of BCI as agreed upon to support the development of an action-oriented framework, designed to integrate cultural contexts into BCI approaches.
Looking ahead, the TAG-BCI will continue the discussions through online and topic-specific meetings to further strengthen collaboration and provide expert advice on driving forward the use of BCI for health.
Event notice
8 February 2024
The Technical Advisory Group (TAG) on Behavioural and Cultural Insights (BCI) (TAG-BCI) will gather for an in-person meeting in Copenhagen, Denmark on 8–9 February 2024.
Established in 2022, the TAG-BCI provides expert advice to the BCI Unit to support the increased use of BCI for health in the WHO European Region. It helps with setting an agenda for the advanced use of BCI, establishing strategic direction for the use of BCI in specific health fields and providing expert input on BCI-related protocols, guidance documents and initiatives. Members are BCI experts across diverse health and technical areas, disciplines and professional fields.
The 2-day meeting aims to:
- obtain expert advice from the TAG-BCI in priority areas of work;
- discuss the progress in implementing the regional resolution on BCI for health; and
- take stock of collaboration with the BCI Unit and discuss new opportunities.