World Blood Donor Day 2021

14 June 2021

Give blood and keep the world beating.

World Blood Donor Day is celebrated around the world on 14 June to raise awareness about the need for safe blood and blood products to save lives. The day is also an opportunity to thank voluntary, unpaid blood donors for their life-saving gifts of blood.

Every few seconds, someone, somewhere, needs blood. Safe blood and blood products and their transfusion save millions of lives and improve the health and quality of life of many patients every day. The need for blood is universal, but access to blood for all those who need it is not. To ensure that everyone who needs safe blood has access to it, voluntary, unpaid donors are needed regularly. 

Despite limited mobility and other challenges during the COVID-19 pandemic, blood donors in many countries have continued to donate blood and plasma to patients who need transfusion.  The need for committed voluntary, blood donors in normal times and in emergencies continues.

Focus of this year’s campaign

The World Blood Donor Day slogan will be “Give blood and keep the world beating”. The message highlights the essential contribution blood donors make to keeping the world pulsating by saving lives and improving others’ health. It reinforces the global call for more people all over the world to donate blood regularly and contribute to better health. This year, we’re particularly calling on young people to become a voluntary blood donor in your community.  

The specific objectives of this year’s campaign are to:

  • promote the need to continue to give blood during the COVID-19 pandemic;
  • thank blood donors in the world and create wider public awareness of the need for regular, unpaid blood donation;
  • encourage youth to embrace the humanitarian call to donate blood and inspire others to do the same.


Campaign videos

Watch in Chinese | French

Campaign poster