Zeke is nervous about his first day at his new job at the Blue Zones Advancement Centre, a leading organization dedicated to promoting health and longevity in the Western Pacific Region's Blue Zones. Upon arrival, he is greeted warmly by his colleagues, who quickly make him feel at home. His new manager approaches with a friendly smile, handing him a small parcel and saying, “Welcome to the family.” Zeke opens the parcel to find a collection of items displaying the centre’s logo. As Zeke admires the thoughtful welcome package, he feels a sense of pride and belonging. These items not only represent his new job but also the Centre’s mission to advance health systems, combat non-communicable diseases, and support healthy aging in a vibrant and collaborative atmosphere.